Build and survive
Every week costs cash.
Plan projects, assign real personalities, debug risky launches, and manage a portfolio whose products can profit, stall, or flop.
A startup management story
Start with two people and limited runway. Ship products that can fail, manage ambitious personalities, race rival founders, and discover what kind of company you leave behind.
Build and survive
Plan projects, assign real personalities, debug risky launches, and manage a portfolio whose products can profit, stall, or flop.
Lead and remember
Balance talent, salary, energy, morale, promises, friendships, and rivalries across an eight-year company story.